Former teacher turned bouncer-around-at-random-shit-jobs, and then freelancer.
Multiple 6-figure freelancer.
Now, I also teach freelancing for lazy people. Not literally lazy — you do have to do the work — but lazy in the sense that you’re just not all that interested in all the “extra” stuff.
I teach for people who want to work 20 hours a week, take 3 months off each year and still make $100K.
Sound impossible? It’s not.
You just need to earn $125 an hour my friend!
$125/hr x 20 hours/week x 40 weeks/yr … literally, you do the math.
Can you earn $125 an hour? Absolutely.
What’s more, I’m for the people who are lazy in the sense that you just want to do one thing well. Work.
And then spend the rest of your time doing, well, whatever they f*ck you want.
There are a lot of sites out there that get too caught up in doing all the things as a freelancer.
Make a banging website, start a blog to build authority in your field, create lead magnets and email funnels for your clients to find you, make a course on the side (you know, in all the free time you’ve got) so that clients that can’t buy your services can still get your expertise. (And, you know, send you money while you sleep).
There is nothing wrong with all this stuff… but it’s seriously NOT for everyone. It can be overwhelming, exhausting, and just plain WRONG for you.
I mean, these “passive income” lifestyles sure seem to contain a shitload of work. I went to one guy’s site recently (I’ve been on his email list for about 6 months) and I couldn’t even figure out what he was selling… Freelance coaching? Online business coaching? Copywriting coaching?
The sit on the beach and chill lifestyle sure seemed like it was going to cost me a lot of time and courses to get to. (I don't want a huge business thanks, just a chill one with plenty of zeros). Plus, he didn’t seem all that chill himself… even with a team to help him, how on earth was he running all of that?!
That life's not for me and it doesn't have to be for you either.
- I advocate finding high-quality, long-term, ongoing clients.
- I have only ever pitched a handful of clients since I’ve started out.
- I have no client website.
- I have no client email list or lead magnets or marketing funnels.
- I take time off when I want.
- I make my own hours.
But there are some things I definitely don't do ...
- You won’t find me dancing offbeat and pointing at text blobs on TikTok.
- Nor posting on Instagram daily and trying to get people to listen to me and buy my shit.
- If you message me on FB, well, it would probably be faster to send me snail mail.
- I use Pinterest sporadically, and when all the pins that are current scheduled run out… well, that’ll probably die out too.
I mostly just concentrate on doing great work for my clients (which naturally leads to word of mouth referrals to other clients). When I’m not working, I concentrate on deliberate play (check out the book Rest for more).
See, I don't believe that we're meant to just make a shitload of money and then sit around for the rest of our lives. That leads to boredom, depression, a lack of fulfillment and a whole host of other problems.
Instead of focusing on working our asses off to then sit around, why not focus on doing long-term fulfilling work, but a lot less of it, so we can spend our days balanced between doing work we’re good at, and just hanging out?
You’ll hear me talk about retiring at 40 sometimes here on the blog, but I just mean from client work so I can focus my full attention on a whole host of other projects and business ideas I have, or fun stuff like learning a new language. Ihope to be working on things that interest me until I die — after all, there are some studies that link retirement to an early death!
For my life, I’ve chosen not to focus on retirement in its traditional sense, but instead on living a life of purpose and meaning. One that gives me joy every day, versus saving up all my “somedays” for some mythical future when all is well.
Because of that, I don’t need all the funnels, and social media, and to sell you on the promise of making money in your sleep.
I’ll just tell you how you can live the “lazy” (in hours) freelance lifestyle. $125/hr x 20 hours/week x 40 weeks/yr … or whatever math works for you.
Want to know the craziest part of my achieving my own $100K while not working a ton lifestyle?
It wasn’t hard.
Don’t get me wrong. It took work … but it wasn’t hard in the sense of “I’m trying to invent the lightbulb, or come up with E = mc2 …”
I don’t know about you but I don’t mind hard work. What I do mind is:
- People telling me it can’t be done
- Spinning my wheels
- Going off down internet rabbit holes of darkness and frustration
- And just overall not having any idea of what I’m doing or what I should be doing
All of that is where I used to be. Making $20 an hour, doing a job that was boring, with a company that didn’t meet any of my core values and had higher turnover than a rotisserie chicken roaster.
That is, until July 14, 2017, forever after known as my freedomversary, when I was laid off along with about 30% of the rest of the company.
Pissed off and annoyed (I mean it’s kind of like when you’re ready to break up with someone but then they break up with you first), I vowed to make it the best thing that ever happened to me. And I did.
Having that job had kept me complacent. Drifting along. Seeking something better but in that lazy, “I’ll figure things out at some point...” kind of way.
The layoff forced me to take action. I was broke, owed a lot of people a lot of money (like $30K worth) and needed to figure something out quickly. That’s how I arrived at freelancing.
I wished someone had told me about them sooner — the simple yet necessary steps needed to be successful at freelancing.
So I made Live Work Travel to give them to you.
My whole life I knew there had to be something more. The go to college, get a job, work hard, retire, die thing just didn’t do it for me. Still, it wasn’t until my 30s that I was able to break away f rom this pattern of doing what everyone else around me was doing (and getting the same shitty results).
What I found through freelancing was a 180 shift in happiness, freedom, financial independence, purpose, and fulfillment. It’s not just the money — though that’s been amazing — it’s the incredible coherence I’ve found in this way of living and working. THIS is what I’m supposed to be doing.
And this is what I want to share with you!
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